Time & Transparency
June 19, 2008
“Time is truth’s best friend”
Based on a few recent events where companies have had a series of negative turn of events … and then tried to ’spin’ their way out of it, we thought we’d talk a bit about what avoiding transparency can do to your brand.
Whether you or your company chooses to be transparent, the truth gets out; today faster than ever thanks to Twitter and other social media tools
Has anyone worked for a company that didn’t get this?
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