Summer Newsletter

Greetings from the Tricycle Crew - Justin, John, and Sam!

We wanted to update everyone on what have been working on in the Tricycle garage - new workshops and services, blogs and videos, and more!  As always, if you don’t wish to receive these updates, just let us know via reply - or click on “unsubscribe” below.

“How To” Workshops

We have created a series of “micro-workshops” to give you hands-on knowledge and expert information on all of the tools and tactics of modern marketing, branding, and business.  For the next  2 months, we will covering social media tools.  After that, we will be bringing in outside experts to talk about media buying, public relations, web marketing/SEO, intellectual property, and more.  These workshops will all be held at our office at 702 W. Idaho.  We are on the 10th floor of the KeyBank building on Capitol and Idaho.

Blogging - From Beginner to Rock Star
Blogging is not a fad.  It is the next generation of communication.

Blogging 101 - Tuesday, July 8th - 9:00 am - 11:00 am.

Blogging 201 -  Tuesday, August 5 - 9:00 am - 11:00 am

Blogging 301 - Tuesday, August 26 - 9:00 am - 11:00 am

Cost is $100/person.  If you register for all 3, you receive a $100 discount.  Seating is limited to 10 and a laptop is required. For more information and to register, click here.

Understanding Social Networking

Social Networking is not a fad.  It is the next generation of relationship management.

Social Networking 101 - Tuesday, July 15th - 9:00 am - 11:00 am

Cost is $100/person.  If you register for all 3, you receive a $100 discount.  Seating is limited to 10 and a laptop is required. For more information and to register, click here.

On Tuesday, July 24, we are conducting our 3rd rendition of our personal branding workshop - “Brand Yourself :: Becoming an Icon”.  As before, it will be held at George Fox University (Meridian, ID campus) from 9:30 am - 3:00 pm.  The cost is $300/person (group discounts available). Refreshments/lunch included.  Based on the great reviews we received from the last two workshops, the primary take-aways are clarity about your personal brand, and how to create a personal branding strategy.  As we have said before, it is critical to develop a brand separate from your company.

For more information and to register, click here.

Note:  If you are receiving this e-mail outside of the Boise area, we are happy to travel to your location to provide the same workshops.  Just contact us for details and arrangements.

Recent Tricycle Ideas

Post:  10 Traits of a 1000 Year Brand

Post:  The Story of PicklePops!

Post:  3 Revelations of Branding

Video:  Transparency
Video:  McCain’s Simple Idea

Video:  Obama’s Simple Idea

Purpose Inspires Action

We have created a 3-step process for helping to develop great brands.  For our existing clients, this process will be familiar.  It provides the opportunity to engage with us on a 1-on-1 basis to create direction, discipline, and accountability for your brand.   It is the tangible manifestation of our ideas - 1000 Year Brand, Simple Idea, and more.  To review a PDF of the offering, click here.