Gen Y for Dummies
April 12, 2010
After reading a GallUp Management Journal article titled “Don’t Go It Alone,” on building effective partnerships, I felt compelled to provide thoughts on the subject as it relates to Generation Y. Generation Y is the generation that was born between 1982 and 1995. The people of Generation Y have now entered the work force where they are fighting for part-time jobs as well as early professional positions. Rather than fear the younger generation, it is time for managers and firms to realize Generation Y is different and begin to embrace the new opportunities.
Working in groups, growing up in groups, being taught in groups are three key attributes of Generation Y. As a part of Generation Y, I understand the concepts of partnerships and group work environments. Generation Y is about the group. We feel compelled to work in groups because we have been raised in groups. From daycare to school projects, we do not like to work alone. Generation Y will attempt to destroy the cubicle jungle. We listen, interact and learn from others. We seek this type of learning environment. Hopefully, you realize that work is a learning environment.
Along with the group, we are far less compartmentalized. We believe that everyone should be open, honest and transparent. We crave authenticity. We do not attempt to separate our work from our personal life. We are hyper-connected through technology. It is crucial to embrace this generation in conversation. Let us know that you are listening and you desire change. Also, let us know what you need from us and we will find a way. We are very resourceful, innovative and creative. We can help provide inexpensive solutions to your business’s problems. Do not fear us; embrace us.
To learn more about Generation Y, just ask a twenty-something.
Image Source: http://shegeeks.net/generation-y-for-dummies-we-trail-early-adopters/
Thomas Golden is a recent marketing graduate from Boise State University. For eight months, he has been a part of the Tricycle team and focuses on marketing processes and implementation.
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