About Tricycle University:
How long ago was the last marketing class you took? 10 Years? Modern marketing has changed and Tricycle University has been launched to help teach business owners and marketing professionals how to successfully grow, manage and develop their brand.
Tricycle University is a one-year intensive program where you will learn how to grow, manage and develop your brand. Once accepted in to the program, you will be placed into a small learning pod with other professionals. Over the next 12 months, you will meet with your pod and your instructor both online and offline to go through the program in a cohort-style format.
Happier customers, more clients, business growth, an edge on your competition, more awareness- all of these are branding related. Tricycle University will help give your brand a solid foundation to market from.
Over the course of the 12 sessions, one per month, you will have the chance to visit every major area of your brand and discuss your concerns in a group setting - all facilitated by the Tricycle team.
- Foundations – a kick-off session for your pod.
- Organizational Culture – developing a healthy internal culture that attracts your audience.
- Differentiation – determining what makes your truly unique.
- Messaging – articulating to your audience your differentiators and why they should engage with you.
- Tools – selecting the right marketing tools to invest in to communicate your message.
- Personal Branding – developing your personal brand, as well as presentation and sales skills.
- Experience – creating a customer experience that is truly worth talking about.
- Awareness – methods for creating “I’ve heard of you” in the marketplace.
- Engagement – managing perceptions and conversations about your brand.
- Planning – Creating an effective Marketing Systems and Brand Strategy
- Content – Telling the story of your brand to your audience – primarily through your web site.
- Accountability –measuring key performance indicators, as well managing the ongoing marketing activities.
- Classes begin December 2, 2010 from 9:00am-12:00pm. Location to be announced.
- 12 classroom sessions
- Multiple online meetings
- Access to exclusive content including blogs and videos covering current marketing and branding initiatives.
- Personalized Tricycle University Binder
- Sessions are ~3 hours.
For every person you refer to Tricycle University, you receive a$50 check or a month free in Trike U. That means you refer someone to join and you are not in Trike U, you get $50. If you are signed up for Trike U, you get a month free for everyone you refer. Yes, if you bring 12 people, your year is paid for.
Tricycle University has two payment options to make paying tuition a little easier.
1) You are able to make quarterly payments of $375 which are billed in advance.
2) You are able to make a one time payment of $1140 billed in advance. Paying a year in advance will save you $360.